ABOUT

Hello, I'm Lori Sato

a woman with a smile on her face
a woman with a smile on her face

Narratives have sparked wars, yet they've also preserved peace. In some of humanity's most pivotal moments, impactful stories have ignited significant revolutions.

Commanding language is a way to empower oneself.

Professional Experience

2021 – Current
Copywriter ❘ Copywriter @Agência Pólvora
São Paulo, Brasil

2023 – 2023
Diretora Criativa ❘ Creative Producer @Kuku FM
Mumbai, India

2021 – 2023
Redatora publicitária ❘ Copywriter @Agência Veoito
Campo Mourão, Brasil

2021 – 2021
SEO Content Writer @Agência TDE
Maringá, Brasil

2020 – Agora/Current
Redatora publicitária ❘ Copywriter
Freelancer

Education

🔹Análise de dados e métricas de marketing e vendas, RD University - 2023
🔹Branding Essencial, Laje - 2023
🔹SEO para gestores, Conversion Academy – 2022
🔹Fundamentos de Copywriting: os segredos dos textos que convertem, RD University – 2022
🔹Copy Samurai – Conrado Adolpho – 2022
🔹Escrita Criativa e Storytelling, Dimitri Vieira – 2021
🔹Escrita Criativa: Primeiro contato, narrativas e procedimento, Escola da Escrita – 2021
🔹Branding, Storytelling e Produção de Conteúdo, Matheus de Souza – 2022

🔹Curso online de Copywriting (bootcamp) da Aldeia – 2021
🔹Produção de Conteúdo para Web, Rock Content – 2021
🔹Inbound Marketing, Rock Content – 2021
🔹Marketing Digital, Rock Content – 2021
🔹Profissionalizando o seu Instagram, Yasmin C. Moreira – 2020
🔹Pós graduação em Direito do Trabalho e Direito Previdenciário ❘ Postgraduate degree in Law, Universidade Estadual do Norte do Paraná – 2013-2014
🔹Marketing Digital, O novo mercado, Ícaro de Carvalho – 2010
🔹Direito ❘ Bachelor of Laws, CESPAR Faculdade Maringá – 2009-2013

EXPERIENCE

SERVICES

Social media

Creative direction for B2C editorials. Generating topic ideas, content production, and social media management.

Lead generation

Creation of landing page content, email sequences, advertisements (on platforms like Facebook, Google, and LinkedIn), and editorial pieces with a focus on attracting B2B and B2C leads.

Branding

Study and development of brand positioning, purpose, verbal identity, and creative direction.

Newsletter

Planning, creative direction, and writing of newsletters.